After a school session we decided that the adverts needed a stronger link to show that they are for the same advertising campaign. The link we decided on in the end was using the same voice over for the ending of each ad but giving it a relevant twist for each one.
After thinking hard to get it right for each ad we came up with:
Advert 1: "No need to investigate; find what your looking for at Looking Glass Opticians"
Advert 2: "Don't be a Twit; know what to expect at Looking Glass Opticians"
Advert 3: "No need to look all over the world, find what your looking for at Looking Glass Opticians"
I think these are successful voice over as they ploy with what they advert is about but also make the product more appealing to a larger audience as it identifies with more people.
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